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Retail Packaging

Advertising Packaging

If you are planning to launch a new product, don’t forget to pay close attention to your packaging. Packaging is what gives your product visibility and recognisability, otherwise there are a lot of honeys on the aisle, a lot of tampons, plenty of cake batter and multitude of clothing.

Your Packaging and Logo is what defines you, it is what the consumers remember when coming to buy the product. The image is what the product itself is linked to. “Get the purple box not the red one, I like it better” You must have heard something along the lines at some point if you went out snack shopping. Pumpkin Printing brings you this recognisability with brilliant and outstanding Advertising packaging.

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  • Description

The Best way to promote your product is through a packaging method that not only fits well but is also easy to use as well as a little unique. The unique touch can be pulled in through the packaging style or the simple design of the package. The best way to get your product recognized is via the use of bright graphics, however, this is a slippery slope, you need to reel back from being tacky and just need to be a little loud with style.

Kind of like the Graffiti style packaging that has become quite popular recently, thanks to Banksy and other renowned graffiti artists, brighter and louder designs are getting more common and the graffiti style design has become popular, just as placing images of actual people on the boxes was in the last whole decade. Advertising Packaging can be anything as long as you know what you are aiming for, what demographic the product is aimed at.

Design Support

Although, many companies come to us with already finished designs that only need slight tweaking and adjusting, which we provide for our clients for free in design support from our team of professionals. However, more people come to us with no idea what they want in their design and how they can incorporate their targeted demographic into the packaging.

Our designers can help you understand how different colors can appeal to different demographics, not just with age but with people who have an interest in that type of style. In the modern day, people often take packaging as the value of the product, some people only buy things because they look beautiful on the shelf or have beautiful packaging, hence this is your chance to customize and go for that audience via the help of our designers.